Storytelling is powerful magic.

Well, actually, good writing is more than magic. Not the hocus-pocus rabbit-out-of-my-hat variety. Good writing is also an art. Talent becomes skill through constant practice.

Whether the purpose is to inspire, educate, provoke, entertain, inform, amuse—or all the above—great writing has magic in it. The kind that makes the reader feel something— a connection—to something bigger than themselves.